


“I have no clear view of how buyers move from first touch to sign-up or demo, it feels like a black hole”
“I’m trying to connect data from GA4, ad platforms, and our CRM, and it still doesn’t tell me what’s actually driving deals”
“I’m constantly guessing which campaigns, pages, and channels are making an impact”
“I get the full buyer journey mapped out automatically, from first visit to conversion to CRM outcome”
“Every touchpoint across ads, content, and product pages is tracked without manual work”
“I finally have the clarity to see what’s working, what’s not, and where to optimize!"
"I was digging through GA4 for answers I never found.
AllFactors gave me that clarity in seconds, I finally see the full funnel.
"AllFactors showed my team where our ad dollars were leaking!
I now feel in control of our ad spend."
“I can tie content marketing directly to engagement and conversion results.
I’ve never had this kind of clarity before."
Automatically track signups, B2B demo requests, and SaaS purchases tied to each step in the buyer journey.
Understand which pages, channels, and campaigns contribute in your B2B buyer’s journey conversions.
Eliminate tracking gaps caused by pixels, cookies, or disconnected tools.
Use real-time conversion data to understand what drives your B2B buyer journey and optimize faster.
Measure engagement with blog posts, case studies, product pages, videos, and podcasts across the journey.
Know what content brings people in and what gets them to convert in the buyer journey.
Compare content effectiveness across buyers that come from paid and organic channels.
Use these insights to focus on content that drives journey movement, not just content that drives visits.

Unify data from LinkedIn, Google, Bing, Meta, and all your B2B channels to see how ads fit into the full B2B buyer journey.
Identify which ads drive top of funnel interest and which ones close the deal.
Eliminate blind spots by seeing paid media touchpoints alongside content and organic.
Useful when you're running multi-channel campaigns and want to know what’s truly performing and what’s not.
Attribute every touchpoint in your buyer journey, from first visit to final conversion, in a single view.
See how ads, content, emails, and landing pages all contribute to the outcome.
Understand how top-of-funnel touchpoints influence pipeline and closed-won deals.
Use multi-touch attribution of your buyer’s journey to make smarter decisions about where to invest your budget.

Create branded short links with UTMs and track how your buyer’s journey looks like from those campaigns.
Track ‘hard to track’ campaigns like podcasts, B2B thought leadership, events, and partner campaigns.
Capture data from dark-social and offline touchpoints with first-party accuracy, automatically connected to your buyer journey.
See how these hard-to-track initiatives actually influence awareness, engagement, and pipeline creation.

See the full timeline of each buyer’s interactions across ads, content, campaigns, pages, and emails.
AI automatically connects visits, forms, emails, and retargeting ads into one unified B2B buyer journey.
Understand which touchpoints influence deals, accelerate pipeline, and create repeat engagement.
Use these insights to align marketing and sales around one clear, data-driven view of the B2B journey.

Instantly see all your content marketing metrics, no vanity.
Measure your content marketing automatically with AI.
Your own high-quality, first-party data, that you can rely on.
No more missing data, no more garbage data (ahem GA4).
See your unified marketing funnel, and customer journey touchpoints.
One source of truth for marketing decisions. No more blind spots!



"I can quickly see what's working and what's driving conversions without piecing together different reports.
AllFactors organizes our marketing data in a way that makes sense. It's the clarity I've needed for years.
With journey touchpoints, I finally see which steps on our website actually engage leads before they convert."
You can start seeing buyer journey insights right away.
AllFactors begins tracking user behavior, campaign interactions, and conversions the moment it’s set up.
Within a day, you’ll have a full view of how visitors are moving through your funnel, where they’re engaging, and what’s leading to high-quality conversions.
Yes, AllFactors shows exactly which content, campaigns, and channels are moving buyers through your B2B SaaS funnel.
You’ll see which blog posts, landing pages, ads, and emails are actually influencing engagement, sign-ups, and pipeline.
Instead of guessing what’s working, you get a clear picture of what’s pushing leads forward, and what’s not.
When you understand your buyer journey, you can spot where leads are getting stuck and where they’re dropping off.
That lets you fine-tune your messaging, fix friction points, and deliver the right content at the right time.
For SaaS, this means turning more website visitors into trial users, and more trial users into paying customers, by guiding them through a smoother, more relevant funnel.