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    • Marketing Analytics Understand which marketing activities are driving results
    • Website Analytics Uncover which channels and content drive your customer acquisition
    • Content Analytics Quickly see what content is performing and what to fix
    • Conversions Analytics Analyze and grow your conversions from every channel
    • Attribution Analytics Find what channels are driving results and ROI
    • Journey Touchpoints See every buyer journey touchpoint to evaluate what’s making a difference
    • Landing Page Analytics Instantly see which landing pages drive quality traffic and conversions
    • Product Page Analytics Track product pages to optimize messaging and conversions
    • Ads Analytics Analyze traffic and conversions from each Ad channel to drive ROI
    • Full Funnel Analytics See the full funnel, from the first click all the way to paid customers
    • Ads Tracking Tool Use dynamic parameters to easily track ads conversions
    • Branded Link Shortener Tool Your branded link tracking tool for “hard to track” marketing initiatives
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    • Founder Collaborate with your marketing team to drive customer acquisition
    • Head of Marketing Measure what channels are driving revenue
    • Content Marketer See what content is read, watched, and what converts into customers
    • CMO See full funnel marketing performance in one place
    • Marketing Manager Track all your marketing initiatives in one place
    • Demand Gen Marketer Analyze demand gen programs in one place
    • Digital Marketer Analyze all your digital campaigns in one place
    • Performance Marketer See paid performance from all platforms in one place
    • Marketing Agency Track which marketing campaigns are working for your clients
    • Product Marketer See which product pages, channels, and content are the most effective
    • Growth Marketer Track how your growth initiatives perform so you can drive real impact
    • B2B Perfect for B2B
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    • Unified Marketing Measurement All your website, marketing and CRM data in one place
    • Measuring The B2B Buyer Journey Connect the dots in your buyer journey from awareness to decision
    • B2B Marketing Attribution Tie back your B2B marketing activities to your buyer’s touch points
    • B2B Performance Marketing Analyze and grow your conversions from every channel
    • Video Performance See which videos are being watched and where that traffic comes from
    • Podcast Performance Easily track podcasts on your pages to see what topics people love listening to
    • Measure Campaign Effectiveness Analyze campaigns and compare experiments across different platforms
    • AI Website Analytics Instantly measure your website content, conversions and attribution
    • Influencers Marketing Tracking Create & track influencer and thought leadership links to see who’s performing
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🚀 ACADEMY

How to Plan and Measure Your Marketing To Drive Repeatable Growth - Getting Started with AllFactors

🔥 BLOG

How Alison Murdock Helps Startups Define Go-To-Market and Accelerate Growth

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